A history of advertising /
Pincas, Stephane.
A history of advertising / Stephane Pincas and Marc Loiseau ; foreword by Maurice Levy. - Koln ; London : Taschen, 2008. - 336 p. : ill. (chiefly col.) ; 28 cm.
Includes bibliographical references ( p. 329-332) and index.
Translated from the German.
9783836502122 (hbk.)
Commercial art--History.
Branding (Marketing)--History.
Advertising campaigns--History.
HF 5811 .P46 2008
A history of advertising / Stephane Pincas and Marc Loiseau ; foreword by Maurice Levy. - Koln ; London : Taschen, 2008. - 336 p. : ill. (chiefly col.) ; 28 cm.
Includes bibliographical references ( p. 329-332) and index.
Translated from the German.
9783836502122 (hbk.)
Commercial art--History.
Branding (Marketing)--History.
Advertising campaigns--History.
HF 5811 .P46 2008