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Geller, Valerie.

Beyond powerful radio : a communicator's guide to the Internet Age : news, talk, information & personality for broadcasting, podcasting, internet, radio Edited by Turi Ryder - Amsterdam : Focal Press, 2011. - 512 pages : ill ; 23 cm.

includes index

Tools : creating content for any platform
Storytelling & voice
Creating powerful news
Working across multi-platforms
Marketing content
Making money
Understanding the audience
Final notes

ISBN: 9780240522241

Subjects--Topical Terms:
Communication.
Communication and technology.
Internet.
Radio broadcasters

LC Class. No.: PN 1991.55 .G45 2011